BrownBook.net is a fledgling social networking site for businesses that is popping up everywhere lately. While this social media tool isn’t as high profile as some other tools, BrownBook.net is spending a lot of time marketing itself. Since it is free and includes some neat features, it’s worth a brief discussion. After all, social networking is all about experimenting; giving things a try, finding out what works for your business. Maybe BrownBook.net is exactly what you need. It appears to be based in the UK, so the potential to network with overseas companies passionate about BrownBook is high.
BrownBook.net is a directory that is set up in blog-type format. From the homepage you can see recently added businesses, latest edits, and business reviews. Chances are your business may already be included at a very basic level, as they’ve appeared to automatically added many businesses with an established web presence. Do a quick search of your business name and location. If you find your business, it is easy to make changes and heighten your listing. BrownBook.net adds a map along side your listing. It is free to add pictures or video too.
ONE ACTION ITEM: Do a search for you town and see who is already on www.BrownBook.net. If there are some businesses you can write a review for, spend a couple minutes and publish a short review. The best way to get business reviews for your own business is to give them.
{ 3 comments… read them below or add one }
Great Brownbook blog post Steve! Been added to the press page http://blog.brownbook.net/press
Thought these newer vids might be better? Greg Cromwell of Bush Marketing speaks to Dave Ingram of Brownbook http://www.youtube.com/watch?v=SF08UBRbCqw and Robert Hilton, of Robert Hilton Fine Jewelers, speaks to Brownbook CEO Dave Ingram http://www.youtube.com/watch?v=HX0SAmObg-k
I don’t see the point in Brownbook, Google is the best business directory on the planet!
Thanks for the comment Graham. I agree that Google can be the one place you get the ‘biggest bang’ for your time. You should be where your customers are — if they are all on Google, then that is the best option. However, I find my customers all over the web. With free directories such as BrownBook, you have one more opportunity to being where you clients are at. In addition, I like to view other sites to monitor what is being said about me and my company.