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	<title>Steve Gasser &#187; Twitter</title>
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	<link>http://www.stevegasser.com</link>
	<description>exploring possibilities in social media</description>
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		<title>Social Media and the Benefits of Operating a Small Business in a Rural Community</title>
		<link>http://www.stevegasser.com/social-media-and-the-benefits-of-operating-a-small-business-in-a-rural-community/</link>
		<comments>http://www.stevegasser.com/social-media-and-the-benefits-of-operating-a-small-business-in-a-rural-community/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 19:26:23 +0000</pubDate>
		<dc:creator>Steve Gasser</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Rural Small Businesses]]></category>
		<category><![CDATA[Social Network]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1766</guid>
		<description><![CDATA[One of the benefits of operating a small business in a rural community is the increased opportunity to personally connect with your customers. When you are seeing the same people week after week, or when you are the only business in town offering a certain service or product, it is easy to take customer loyalty [...]]]></description>
		<wfw:commentRss>http://www.stevegasser.com/social-media-and-the-benefits-of-operating-a-small-business-in-a-rural-community/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Twitter Giveth and Twitter Taketh Away</title>
		<link>http://www.stevegasser.com/twitter-giveth-and-twitter-taketh-away/</link>
		<comments>http://www.stevegasser.com/twitter-giveth-and-twitter-taketh-away/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 19:05:55 +0000</pubDate>
		<dc:creator>Beth Gasser</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[retweet]]></category>
		<category><![CDATA[rt]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1736</guid>
		<description><![CDATA[Only a short time ago Twitter added the much talked about &#8220;RT&#8221; button. For days I read nothing but negative tweets with #fail hashtags. Nobody seemed to like it. I was hesitant to use it, but forced myself to give it a try. It was easy to ReTweet with a push of the button. However, [...]]]></description>
		<wfw:commentRss>http://www.stevegasser.com/twitter-giveth-and-twitter-taketh-away/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Top 10 Reasons Why Twitter is Bad</title>
		<link>http://www.stevegasser.com/top-10-reasons-why-twitter-is-bad/</link>
		<comments>http://www.stevegasser.com/top-10-reasons-why-twitter-is-bad/#comments</comments>
		<pubDate>Tue, 08 Dec 2009 02:43:12 +0000</pubDate>
		<dc:creator>Beth Gasser</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[gasser]]></category>
		<category><![CDATA[hutchinson]]></category>
		<category><![CDATA[minnesota]]></category>
		<category><![CDATA[top 10 list]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1709</guid>
		<description><![CDATA[1. You might get more than one opinion. If you love to live in a world that revolves around you, do more talking than listening, and shun open-mindedness, then Twitter is a bad idea for you. 2. You’ll save money on advertising costs. If you pay to post your job openings in the newspaper like [...]]]></description>
		<wfw:commentRss>http://www.stevegasser.com/top-10-reasons-why-twitter-is-bad/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Is there one tool that can integrate Twitter, Facebook, and LinkedIn?</title>
		<link>http://www.stevegasser.com/is-there-one-tool-that-can-integrate-twitter-facebook-and-linkedin/</link>
		<comments>http://www.stevegasser.com/is-there-one-tool-that-can-integrate-twitter-facebook-and-linkedin/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 03:17:31 +0000</pubDate>
		<dc:creator>Steve Gasser</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Social Network]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[hootsuite]]></category>
		<category><![CDATA[listening]]></category>
		<category><![CDATA[monitor]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1704</guid>
		<description><![CDATA[I love online tools.  I experiment with several tools every week, but not many are very impressive.   I always look for tools that can save me time and allow me to do several things at once.  So with that thought:  Wouldn&#8217;t it be great if there was a tool that allowed you to monitor and [...]]]></description>
		<wfw:commentRss>http://www.stevegasser.com/is-there-one-tool-that-can-integrate-twitter-facebook-and-linkedin/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Twitter Strategy of a Minnesota Mom</title>
		<link>http://www.stevegasser.com/my-twitter-strategy/</link>
		<comments>http://www.stevegasser.com/my-twitter-strategy/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 02:59:57 +0000</pubDate>
		<dc:creator>Beth Gasser</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[mom]]></category>
		<category><![CDATA[mom blogger]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1590</guid>
		<description><![CDATA[It&#8217;s no secret that I love and use Twitter everyday. It is also no secret that when I first heard of it, I thought it was the stupidest idea I had ever heard. That&#8217;s why I have no problem understanding why people don&#8217;t get Twitter. To be honest, I don&#8217;t know many people personally who [...]]]></description>
		<wfw:commentRss>http://www.stevegasser.com/my-twitter-strategy/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Social Media for Non-Profits &#8211; The Game</title>
		<link>http://www.stevegasser.com/social-media-for-non-profits-the-game/</link>
		<comments>http://www.stevegasser.com/social-media-for-non-profits-the-game/#comments</comments>
		<pubDate>Wed, 23 Sep 2009 02:23:52 +0000</pubDate>
		<dc:creator>Steve Gasser</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Del.icio.us]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Flickr]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Rural Small Businesses]]></category>
		<category><![CDATA[Social Network]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1563</guid>
		<description><![CDATA[Below are the materials that we used to play the Social Media Game at the &#8220;Resilient Leaders – Resilient Organizations: A Blue Cross and Blue Shield of Minnesota Foundation Convening.&#8221; PRESENTER’S DIRECTIONS Amount of time needed:  20 &#8211; 30 minutes Divide participants into 3-5 small groups. Give each small group a scenario page and a [...]]]></description>
		<wfw:commentRss>http://www.stevegasser.com/social-media-for-non-profits-the-game/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Importance of Social Media Explained in 4 Minutes</title>
		<link>http://www.stevegasser.com/importance-of-social-media-explained/</link>
		<comments>http://www.stevegasser.com/importance-of-social-media-explained/#comments</comments>
		<pubDate>Tue, 18 Aug 2009 19:10:54 +0000</pubDate>
		<dc:creator>Steve Gasser</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Del.icio.us]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Flickr]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[RSS]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Social Network]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[enewsletter]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1520</guid>
		<description><![CDATA[I have received this video from a few friend in the last week and thought I should post it for everyone. Have you have every wondered:  &#8220;why bother with social media?&#8221;  Great stats  &#8211; some very surprising.   Welcome to the revolution.]]></description>
		<wfw:commentRss>http://www.stevegasser.com/importance-of-social-media-explained/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>You know the look&#8230;</title>
		<link>http://www.stevegasser.com/you-know-the-look/</link>
		<comments>http://www.stevegasser.com/you-know-the-look/#comments</comments>
		<pubDate>Tue, 18 Aug 2009 00:08:33 +0000</pubDate>
		<dc:creator>Beth Gasser</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Social Network]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[retweet]]></category>
		<category><![CDATA[rt]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1499</guid>
		<description><![CDATA[You know the look. That blank stare you get when you mention something the other person hasn’t the slightest idea what it is. Mention Facebook and people warm up immediately. Mention Twitter and they freeze. Why is it that Twitter is so hard for people to get? Well, there is good reason why people don’t [...]]]></description>
		<wfw:commentRss>http://www.stevegasser.com/you-know-the-look/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media &#8211; Not Just for Big Brands</title>
		<link>http://www.stevegasser.com/social-media-not-just-for-big-brands/</link>
		<comments>http://www.stevegasser.com/social-media-not-just-for-big-brands/#comments</comments>
		<pubDate>Sun, 02 Aug 2009 00:36:12 +0000</pubDate>
		<dc:creator>Steve Gasser</dc:creator>
				<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1465</guid>
		<description><![CDATA[Even if you are running a small business in a rural area, that does not mean social media marketing is impractical or unprofitable.   Social media marketing techniques can be tailored to work with any size business, in any location.   Do not assume that social media is limited to big cities or certain demographics or businesses. [...]]]></description>
		<wfw:commentRss>http://www.stevegasser.com/social-media-not-just-for-big-brands/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Rural Small Businesses Can Use Social Media to Compete</title>
		<link>http://www.stevegasser.com/rural-small-businesses-can-use-social-media-to-compete/</link>
		<comments>http://www.stevegasser.com/rural-small-businesses-can-use-social-media-to-compete/#comments</comments>
		<pubDate>Wed, 01 Jul 2009 01:23:01 +0000</pubDate>
		<dc:creator>Steve Gasser</dc:creator>
				<category><![CDATA[Rural Small Businesses]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[coffee shop]]></category>
		<category><![CDATA[minnesota]]></category>
		<category><![CDATA[rural]]></category>
		<category><![CDATA[small business]]></category>

		<guid isPermaLink="false">http://www.stevegasser.com/?p=1380</guid>
		<description><![CDATA[Small businesses, especially in rural areas, can struggle with keeping customers loyal when big box and chain stores are opening in the nearest major city. Competing can be tough, but social media for small business can give you the edge that you are looking for. Consider the example of a small, locally owned coffee shop [...]]]></description>
		<wfw:commentRss>http://www.stevegasser.com/rural-small-businesses-can-use-social-media-to-compete/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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