Relationships.  Relationships are the single most important asset to a business.  Relationships with your customers and prospects don’t just happen overnight.  They don’t happen because you have a good idea and a passion or because you have a great-looking website. Connecting with people happens through communication.

It is like marriage

will you marry me

I have been married for 14 years now.  (sweet, glorious years!)  When I first met my wife, I didn’t say, “Hey let’s get married.”  We talked.  We got to know each other.  We spent hours learning about each other.  One date at a time.  When I knew she was the one – and we completed the transaction with marriage :)

Do you date your customers?

[Read more...]